TAKEN FROM THE STAR OF PANAMA
One of the most dynamic sectors of the Panamanian economy is retail. The intense competition between supermarket chains offer a wide variety of services, promotions and products that benefit consumers accordingly. One is the King Group. Roberto Maduro, manager of marketing and corporate affairs of the group, spoke with The Star to talk about projects they are developing. AGGRESSIVE EXPANSION
Four new stores are already in motion. The first to open will be King Barrio Bolivar in Chiriqui, one in Chitre, and a third project, the Centennial Park at the entrance to the Centennial Bridge. This will be the largest store group, with an area of \u200b\u200b6 thousand square meters and is a joint project with two large, Doit Center and Panafoto.
The final list is king in Versailles, to be located at the entrance to Radio City Southern Corridor. Will also be a new distribution center in David that include a storage facility and a meatpacking plant. Among the four supermarkets and distribution center is an investment of more than $ 15 million through 2011. THREE FACES
supermarkets in the Group Three King. The largest chain, El Rey, focuses on providing fresh strength, hence the slogan "Fresh .. always fresh. " The most recent acquisition, the chain Chiriqui Romero, has brought his own wealth to the group. "Something very special is the relationship Romero tradition and service in the province," said Maduro. Meanwhile
Mr. Price, who was born on February 27, 2003, direct participation of lower density markets in competition with grocery stores. "The client of Mr. Price goes to the super 5 times a week on average. Sometimes grocery stores do not have the best reputation, so Mr. Price emphasizes confidence in the quality of their service, "said Maduro.
"come many new things, we just launched the promotion of knives "Tas Kicking" and we are pioneering loyalty program Point Gold with new promotions, too, "said the manager. OWN BRANDS
Following a European trend, the chain offers at 800 King brand products ranging from meat, beans cleaning products, salt, among other products. "This approach benefits all is an alternative which translates into lower prices for consumers and profits for the supermarket," said the manager.
chain currently employs 4,000 employees and is listed on the Stock Exchange of Panama shares of $ 19. The group has three focus areas in which its social, health, education and recycling. Collaborates with Fundacáncer, Ancon and the future Museum of Biodiversity Gehry. The particular situation of having a competing chain led by president of the republic is not a concern for the King. "There is nothing that makes you be more efficient than having a competitor in front," said Maduro.
Four new stores are already in motion. The first to open will be King Barrio Bolivar in Chiriqui, one in Chitre, and a third project, the Centennial Park at the entrance to the Centennial Bridge. This will be the largest store group, with an area of \u200b\u200b6 thousand square meters and is a joint project with two large, Doit Center and Panafoto.
The final list is king in Versailles, to be located at the entrance to Radio City Southern Corridor. Will also be a new distribution center in David that include a storage facility and a meatpacking plant. Among the four supermarkets and distribution center is an investment of more than $ 15 million through 2011. THREE FACES
supermarkets in the Group Three King. The largest chain, El Rey, focuses on providing fresh strength, hence the slogan "Fresh .. always fresh. " The most recent acquisition, the chain Chiriqui Romero, has brought his own wealth to the group. "Something very special is the relationship Romero tradition and service in the province," said Maduro. Meanwhile
Mr. Price, who was born on February 27, 2003, direct participation of lower density markets in competition with grocery stores. "The client of Mr. Price goes to the super 5 times a week on average. Sometimes grocery stores do not have the best reputation, so Mr. Price emphasizes confidence in the quality of their service, "said Maduro.
"come many new things, we just launched the promotion of knives "Tas Kicking" and we are pioneering loyalty program Point Gold with new promotions, too, "said the manager. OWN BRANDS
Following a European trend, the chain offers at 800 King brand products ranging from meat, beans cleaning products, salt, among other products. "This approach benefits all is an alternative which translates into lower prices for consumers and profits for the supermarket," said the manager.
chain currently employs 4,000 employees and is listed on the Stock Exchange of Panama shares of $ 19. The group has three focus areas in which its social, health, education and recycling. Collaborates with Fundacáncer, Ancon and the future Museum of Biodiversity Gehry. The particular situation of having a competing chain led by president of the republic is not a concern for the King. "There is nothing that makes you be more efficient than having a competitor in front," said Maduro.
