supermarket chains have a strong competition to attract consumers and especially to balance the rise in prices that is affecting the Panamanian. "We want the general public know that our own brand products are of excellent quality, at the height of leading products market, but at a much more convenient, "said Roberto Maduro, manager of Marketing and Corporate Affairs Supermercados Rey. This trade claims that its "basket" of commodities, which includes 51 food-traditional trade mark is 96.38 dollars, while they present a basket of proprietary brands to 57.71 dollars, so the customer can save up to 40% on your purchases. Rey products include pasta, dhal, peas, lentils, beans, cream, sodas, among others, under the concept of a brand. According to a recently conducted monitoring that the Consumer Protection Authority and Competition (acodec), the basic food basket was found cheaper at the supermarket Xtra Sugarloaf in San Miguelito, a cost of 221.52 dollars.
Pedro Meilan, acodec manager, said on previous occasions that the public should find the local supermarkets and food shops where you can find more comfortable with prices for your pocket and are within the path where mobilize . Specialists argue that consumer food prices still have a tendency to fall, so you need to better organize the family budget. La Prensa, September 3, 2008.
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